Customer churn. All companies experience it and dread it. A high churn rate can result in a high loss of revenue for your company. The continued success and rise of subscription-based services have brought about a new age for the media, entertainment, and sports industries. With...
Video on-demand services are big business in 2021. With the global lockdown a year earlier, more people are snacking away on all the best content available online. With the year's projected revenue to reach $1,207 million and a projected CAGR growth of 12.2% over the...
Over the past 12 months, many were forced to adapt to life in a contactless digital world. Interactions with both customers and employees all went virtual overnight. Initially, businesses resistant to change or thought of digital transformation as just another buzzword quickly found themselves woefully...
With an estimated 70% of consumers streaming content once a week at the bare minimum, there’s no denying OTT streaming is booming in Asia. And where the viewers go, OTT streaming services follow. Global players are steadily entering the field in Asia to try their...
A successful OTT streaming service looks good and is easy to use. However, one of the biggest challenges most platforms are facing right now is churn. To learn more about ways OTT streaming services can streamline their approach to subscriber retention read our article. Canceling...
These days, businesses across a number of industries have had to dodge hurdles left and right — and the OTT streaming industry has not been spared. Internally, companies have been struggling to cope with changes in operations spurred by the pandemic. Externally, trends and consumer...
Building brand loyalty in the digital subscription space can be a tall order as we try to tailor product bundles and packages for consumers who want it all on their terms. Enabling our customers with technology integrations that eliminate friction and boost experience is critical...
The Covid-19 pandemic of this century has fundamentally changed the way people work, how they shop, and how they interact and communicate with others. If a merchant wasn’t offering its services online, it’s now or never. Even services that have gained popularity and a significant...
Technology has changed the way customers interact with businesses. Nowhere is this more evident than when consumers make digital purchases through a browser or within an app. Modern consumers who pull out their credit cards based on what they see on screen expect a seamless...
For many OTT businesses going global is the end goal. OTT companies will work together with specialized partners to navigate each market effectively in order to achieve optimum success. Finding the right partner is crucial to achieving global success but it may prove to be...
